Maison Boseong in the Press: What the Experts Say About Our Teas
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Maison Boseong in the Press: What Experts Say About Our Teas
Since our launch, our artisanal selection of Korean teas has captured the attention of journalists and specialized enthusiasts. The most recurring feedback: authenticity.
By Maison Boseong · Seoul, South Korea · June 2026 · 5 min read
Since the launch of Maison Boseong, our mission has always been clear: to introduce the French and European public to the unrecognised excellence of teas from the Korean peninsula. This work of selection and transmission is starting to bear fruit, and here we share feedback from journalists and tea enthusiasts.
Authenticity as Recognition
The specialized press quickly identified the difference in our products. What often comes up in the writings of journalists and tasters? Authenticity. In an era where industrial tea saturates the market, our manual roasting methods using Gamasot and our direct links with small producers in Boseong and Hadong are making a splash.
"A revelation for the palate: Maison Boseong's Sejak offers a buttery texture and absence of bitterness found only in the very finest teas."Excerpt from specialized tea press
What strikes tasters who discover our teas for the first time is often the softness and long finish. The morning mist of Boseong naturally reduces bitterness, and the meticulous work with Gamasot concentrates the aromas: these two technical elements create a tasting experience that industrial teas cannot replicate.
"Maison Boseong is not just a shop. It's an adventure shared with you and recognized by the greatest tea lovers."
The Boseong Terroir: What Makes Us Stand Out
Lifestyle and gastronomic journalists regularly highlight the unique aromatic profile of our selections. Boseong is often described as the balancing point between two major Asian tea cultures:
Japanese Freshness
Like green teas from Kyoto or Uji, our Sejak and Ujeon have an umami sweetness and lightness reminiscent of the best Japanese gyokuro, without their very vegetal character.
Chinese Depth
Like green teas from Hangzhou, our Hadong and Balhyocha teas have a minerality and aromatic complexity that evoke the great continental traditions.
Korean Identity
Gamasot roasting, the Dado culture, the Boseong mist: a distinct, unique identity that connoisseurs immediately recognize blindfolded.
The Korean Style: A Noticed Aesthetic
Lifestyle journalists also highlight the unique aesthetic of our accessories. Our side-handle teapots and ceremonial sets have been cited as the new essentials for those wishing to practice "Slow Living" with elegance.
The rise of Korean culture in France, driven by K-dramas, K-pop, and K-beauty, has opened a window of attention on Korean tea that did not exist five years ago. Fashion and lifestyle journalists who discover Korean tea through this popular culture are often surprised by the depth and richness of the tradition behind the drink.
Why Experts Recommend Us
Transparency
Every batch is traceable. When a taster tries our wild tea from Hadong, they know they are drinking the history of a specific mountainside, from a specific harvest date.
Direct Selection
Based in Seoul, we select our teas directly from producers. No intermediaries, no wholesalers: the shortest possible chain between the garden and your cup.
Assumed Rarity
We only offer what we have been able to select in limited quantities. Some of our finest teas sell out within weeks each year. This rarity is a guarantee of quality.
Form Your Own Critique
The best review will always be your own. That's why we invite you to discover the products that have caught the attention of specialists:
Tasters' favorite: our Grand Cru Ujeon, often described as "the quintessence of spring" and "the perfect bridge between Japanese freshness and Chinese depth."
Essential design: our artisanal stoneware Sookwoo, praised for its ergonomics and visual purity.
Radical discovery: the Hadong Balhyocha, a wild semi-fermented tea that surprises even the most experienced tasters.
Favorite · Press
Korean Grand Crus
Ujeon and Sejak: the teas that caught the attention of journalists. The quintessence of Boseong terroir.
DiscoverDesign · Accessories
Art of Gesture
Teapots, Sookwoo, celadon bowls: the accessories praised for their aesthetics and function.
DiscoverDiscovery · Rare
Hadong Balhyocha
The wild semi-fermented tea that surprises. The recommendation for advanced enthusiasts.
Learn MoreForm your own opinion
The teas that caught the attention of specialists, available in Seoul, delivered to France. Code BIENVENUE10 for 10% off your first order.
Grand Crus All CollectionsAbout the author:Nico Lesage is the founder of Maison Boseong. An expert in Korean teas, he has lived in Seoul since 2011. Every year, he travels to the peninsula’s tea gardens to source exceptional harvests directly from local producers.